Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company’s recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.
Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.
Musk aside, it looks so goddamn stupid, I’d be embarrassed to drive around in it regardless. Like a cheap 80s movie version of what a futuristic car would look like.
And as Others have noted, why would you want a truck that looks like it can carry less stuff than a motorcycle can?
If we had one more season of Silicon Valley, Russ would absolutely be rubbing finger prints out of his Founder Edition Cyber Truck.
The world would also just be a happier and better place with another season.