• Users of social media platforms like Facebook are part of constant marketing experiments
  • Because algorithms are driven by AI and machine learning, it’s impossible to know how social media companies are choosing what to show — and not show — different groups of people
  • Because there is no “random assignment”, marketers can’t fully tell if one ad might work better than another one.
  • In the process, groups of social media users can be excluded from important messages
  • Algorithms are so precise, they can target people down to an individual level
  • @SlopppyEngineer
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    19 hours ago

    Fedi could learn a lot from them.

    I left Facebook because the lack of control, so I’d say Fedi learned.

    • Ulrich
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      219 hours ago

      Fedi learned lots of things, but they haven’t learned about user-generated or shared feeds.

      • kat
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        219 hours ago

        Fedi is ours, so make a PR adding support for it!

        • Ulrich
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          219 hours ago

          Why do so many people assume everyone on the Fediverse is a software developer?

          • kat
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            18 hours ago

            The point I’m trying to make with some snark is: it’s not a static platform, it’s open to all those who are capable to make the change they want. Not to take the fediverse as a single entity.