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return2ozma to TechnologyEnglish · 19 hours ago

BMW is putting Spider-Man ads on your dashboard, after promising it never would

www.techspot.com

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BMW is putting Spider-Man ads on your dashboard, after promising it never would

www.techspot.com

return2ozma to TechnologyEnglish · 19 hours ago
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The promotion began on July 27, 2026, and is scheduled to run through August 10 across more than 70 markets. On supported vehicles, starting the car brings...
  • Evotech
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    2 hours ago

    Fuck all. Especially in Europe now if mandates you have a camera watching your face in all new cars

    So late 2023 models is all you get

    • Nouvellalia
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      4 hours ago

      This is mandatory in America too, starting in 2027. It was passed hidden away in a “jobs act” in 2021.

      https://www.nhtsa.gov/sites/nhtsa.gov/files/2023-07/Report-to-Congress-Advanced-Impaired-Driving-Prevention-Technology_07-17-23.pdf

      • willington@lemmy.dbzer0.com
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        33 minutes ago

        Your linked article talks about the need to research the tech to stop impaired driving.

        It’s not mandatory yet, as best as I can read it for now.

        • Nouvellalia
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          32 seconds ago

          It’s not an article. It is a report to Congress detailing attempted compliance with a new mandate.

          It looks like the mandatory compliance date has been pushed back. So no cameras next year, but if you read the recent report, that is the direction they are going.

          https://www.nhtsa.gov/sites/nhtsa.gov/files/2026-03/Report-to-Congress-Advanced-Impaired-Driving-Prevention-Technology.pdf

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