👉wiki

👉The GUARDIAN article

Pantone 448 C is a colour in the Pantone colour system. Described as a drab dark brown and informally dubbed the “ugliest colour in the world”, it was selected in 2012 as the colour for plain tobacco and cigarette packaging in Australia, after market researchers determined that it was the least attractive colour.

  • @expatriado
    link
    English
    471 year ago

    informally dubbed the “ugliest colour in the world”

    “informally” is doing some heavy lifting, the topic is as subjective and disputable as it gets