Yeah, it’s definitely true in mainstream products, but once you get into niche stuff there’s a few different elements that come into play. Like yeah you do actually, measurably get more for what you pay, each brand just has incremental units with X and Y functionality added as you go along. But there’s also an element of brand recognition and are you getting the top name in the business that can just price whatever they want, or are you going for the underdog that overdelivers for a lower price, but it may break on you or miss some of the shine.
Personally, I’m more likely to go for the higher/highest model, to squeeze the most functionality out of my purchase, but I’m also more willing to give the underdogs a shot and save big that way instead.
Same. Only real “feature” I wanted on my iPhone was more than 16 GB of storage. I got the 64, which I think by then was the bottom rung, and I’m happy with it.
My problem is falling for the “oh, the next model up has x feature for only £x more” ploy.
Before I know it, I’m at like double my initial price point .
This is so intentional by the people setting the prices as well. I know that’s obvious to some, but I still think it’s worth highlighting.
Yeah, it’s definitely true in mainstream products, but once you get into niche stuff there’s a few different elements that come into play. Like yeah you do actually, measurably get more for what you pay, each brand just has incremental units with X and Y functionality added as you go along. But there’s also an element of brand recognition and are you getting the top name in the business that can just price whatever they want, or are you going for the underdog that overdelivers for a lower price, but it may break on you or miss some of the shine.
Personally, I’m more likely to go for the higher/highest model, to squeeze the most functionality out of my purchase, but I’m also more willing to give the underdogs a shot and save big that way instead.
Taking advantage of this is pretty much Apple’s entire business model.
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Same. Only real “feature” I wanted on my iPhone was more than 16 GB of storage. I got the 64, which I think by then was the bottom rung, and I’m happy with it.
Pricing
tiersladder