4 Big Tech giants have plowed over $1 trillion into stock buybacks in 10 years — more than Tesla or Meta’s entire market value::Apple poured over $600 billion into buybacks in the decade to March 31, exceeding Alphabet, Microsoft, and Meta’s combined spending.

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    11 year ago

    The companies value doesn’t change, but shareholders hold X number of stock, so to them their portfolio improves.

    When companies split their stock, it’s to keep the price at a reasonable amount for people to buy - when 1 stock is worth $100 it makes the “minimum buy-in” very high. If the stock is split 1:10, the share price drops by 10x but all shareholders get 10x more share, so it doesn’t affect them much.

    Ultimately listed companies work for shareholders’ benefit.