A spreadsheet on ad platform Xandr’s website revealed a massive collection of “audience segments” used to target consumers based on highly specific, sometimes intimate information and inferences

A spreadsheet on ad platform Xandr’s website revealed a massive collection of “audience segments” used to target consumers based on highly specific, sometimes intimate information and inferences.

Not posting an archive link because this is an interactive data story and can’t be fully captured by any of the archivers.

  • @equidamoid
    4•2 years ago

    you can submit a request to review your data from large data brokers like Oracle, Axciom or Experian.

    All 3 links give me timeouts. Hug of death?