The Picard Maneuver to Funny: Home of the Haha • 1 year agoThe changelingstartrek.websiteimagemessage-square40fedilinkarrow-up1306arrow-down16
arrow-up1300arrow-down1imageThe changelingstartrek.websiteThe Picard Maneuver to Funny: Home of the Haha • 1 year agomessage-square40fedilink
minus-square@[email protected]linkfedilink-1•1 year agoThat’s about a $55,000 vehicle. Also, how is it going to save a life? Do you think someone is going to look at that car and then think back to that when they’re drunk and remember seeing a half police car half cab and decide not to drive?
minus-square@[email protected]linkfedilink1•1 year agoNah, they take a cruiser off the fleet and wrap it. The vehicle can return back to the fleet after the campaign. The only thing lost is the 1500 wrap. Maybe for you, it might not influence you to not drive drunk, but you’re not everyone. In advertising, this is what we call impressions and awareness. Just the fact that we are talking about it right now makes it a successful campaign.
That’s about a $55,000 vehicle. Also, how is it going to save a life? Do you think someone is going to look at that car and then think back to that when they’re drunk and remember seeing a half police car half cab and decide not to drive?
Nah, they take a cruiser off the fleet and wrap it. The vehicle can return back to the fleet after the campaign. The only thing lost is the 1500 wrap.
Maybe for you, it might not influence you to not drive drunk, but you’re not everyone.
In advertising, this is what we call impressions and awareness. Just the fact that we are talking about it right now makes it a successful campaign.