YouTube is increasing Premium prices in multiple countries, right after an ad-blocker crackdown | You either pay rightfully for the video content you consume, or you live with the ads.::Google is increasing the prices of YouTube Premium and YouTube Music Premium subscriptions in some regions, right after blocking ad-blockers.
The problem is that, as I understand, YouTube still loses money.
They could probably break even if they screwed over their creators like other platforms, but their creators are their moat.
I’ve heard that too, but I don’t know the details. It seems to me that their massive compute, storage and bandwidth requirements would be the culprits. If they’re paying creators so much that they’re unprofitable, that would make them very unsaavy with their money.