Nah you’re on the mark, it was more like the older Internet where you were just a username and didn’t have your entire identity attached to your account. And yeah, for better or worse Tumblr was known to have a very insular community with weird interests and trends. That’s how we got Goncharov.

Two other things about Tumblr that no other site has managed to capture are longer format posts and being able to reblog multi-user conversations. Everything else prevents you from making longer posts outside of screenshotting a notes app.