So today I clicked a twitter link because companies like to use it for official announcements, only to be greeted with a login page. Was annoyed then I remembered nitter exists. It just prompted me to install Privacy Redirect which I should have done ages ago.
Github: https://github.com/SimonBrazell/privacy-redirect
Chrome Web Store: https://chrome.google.com/webstore/detail/privacy-redirect/pmcmeagblkinmogikoikkdjiligflglb/related
Firefox Browser Add-ons: https://addons.mozilla.org/en-US/firefox/addon/privacy-redirect/
Looks like twitter waited for the reddit API changes to do push this change to try to do it under the radar.
They absolutely should be setting up lemmy or mastodon as official announcement sites. That would be a perfect platform.
I think they also want to be on twitter, fb etc for the distribution potential though.