Google’s YouTube and Spotify Technology SA, the world’s most popular video and music services, are joining Netflix Inc. in steering clear of Apple Inc.’s upcoming mixed-reality headset.

YouTube said in a statement Thursday that it isn’t planning to launch a new app for the Apple Vision Pro, nor will it allow its longstanding iPad application to work on the device. YouTube, like Netflix, is recommending that customers use a web browser if they want to see its content: “YouTube users will be able to use YouTube in Safari on the Vision Pro at launch.”

  • @Nogami
    -1•5 months ago

    Looks to be a disruptive device the others are scared of, otherwise they wouldn’t care.

    • GhostalmediaEnglish
      7•5 months ago

      If you’ve worked with Apple’s universal apps, you know that it’s never truly free. Supporting the platform always brings new platform-specific bugs, platform-specific regression testing needs, product / design support for platform-specific experience quirks.

      It’s going to be some amount of work, for an audience that will likely be small at first, on a platform that is already supported by the company’s web experience. IMHO “wait and see” is the prudent approach.

      • @fidodo
        1•5 months ago

        Just navigating their shitty submission process is a ton of work on its own.

    • @fidodo
      6•5 months ago

      Isn’t doing nothing to support the device not caring?

    • @sosodev
      4•5 months ago

      Uh what? In what way would Spotify and Netflix be scared of this disruption?

      • @Nogami
        1•5 months ago

        Apple is a content producer now too and has much deeper pockets than their competition.

        Why would the competition want people to buy into another cutting edge Apple product when they may want to develop their own solution to view their programming?

        • @sosodev
          1•5 months ago

          Your argument doesn’t make any sense. Spotify isn’t going to produce an AR headset and really doubt Netflix will either. It makes more sense for them to release apps for the device if they think it’s going to be successful.

          • @Nogami
            1•5 months ago

            You understand competitor right? They are content competitors, not hardware.

            • @sosodev
              1•5 months ago

              That’s my point. If they believe the hardware will be successful they would want to release apps for it that give them the ability to capture and retain customers. As it stands Apple headset users can only really consume Apple content. So it’s much more likely they just don’t believe in the product not that they’re scared.

              • @Nogami
                1•5 months ago

                You know they don’t need to develop custom apps right? They’ve even specifically disallowed their iPad app to run. That’s the action of a scared company.

                • @sosodev
                  1•5 months ago

                  No… that’s the decision of company who doesn’t want to invest in a new platform. They’d rather disable the app than support the users there.