- X users are complaining about an influx of low-quality ads promoting crypto scams and AI “undressing” apps.
- The decline in reputable advertisers on X has made the platform more reliant on less reputable ad buyers.
- The exodus of advertisers, partially due to Elon Musk’s controversial behavior, has left X with a growing revenue gap.
Archive link: https://archive.ph/sbOxS
Hadn’t heard that, do you have a source?
I’d be pretty surprised if most didn’t start their ad buys again. Even if it’s lower volume (and at discounts). As soon as everyone stops focusing on these things (after a month or whatever) things tend to go back to business as usual.
The article indicates they haven’t yet, though.
https://www.thewrap.com/netflix-resumes-advertising-x-elon-musk-controversy/
Eh, maybe if their MAU wasn’t just on a continual decline. It’s just not sustainable, especially when so much of the MAU are bots.