The 2024 Hyundai Ioniq 6 now starts at $36,065, a full $4,565 less than the 2024 Tesla Model 3.
Hyundai’s answer to the Model 3 is the Ioniq 6, a sleek, long-range, and ultra-efficient electric sedan boasting an 800V powertrain. The Ioniq 6 is the largest sub-$65,000 electric sedan on the market, measuring 191.1 inches and offering plenty of space for interior passengers. While the four-door hasn’t even been on sale in America for an entire year yet, it has made a name for itself with impressive efficiency and an EPA-rated range of up to 361 miles. And in 2024, it’s now the cheapest electric sedan on the market, thanks to incentives courtesy of Hyundai.
The Hyundai Ioniq 6 SE costs $43,565, though the Korean automaker now employs a hefty $7,500 discount across the lineup. With the incentive, the electric sedan is $36,065, including destination fees. The Model 3 Highland starts at $40,630, and the least expensive old-gen models still run over $36,730 in inventory. The recently discounted Polestar 2 even starts at $50,300, a full $14,235 over the Ioniq 6. To say the least, if you’re in the market for a new EV, Hyundai’s aerodynamic sedan is very much worth considering.
What about after dealer markups?
Dealer markups are definitely not a thing in the current market. I have dealers calling me almost daily right now because I showed interest in an IONIQ5. They’re taking almost $15k off MSRP on some of them. I bet you can get an IONIQ6 for under $30k at the right dealer.
Well you should tell the Toyota dealership by me then. $4k markup +$1500 in bs accessories. Can’t buy a base model unless you know a guy around here.
Toyota is a special case. They are lacking inventory still and are consequently losing market share. They are fucking up big time right now.