Reddit Inc. is weighing feedback from early meetings with potential investors in its initial public offering that it should consider a valuation of at least $5 billion, according to people familiar with the matter, even as it is estimated below that figure in the volatile market for shares of private companies.
For ads? How else do they make money?
Selling user data, selling top posts and comments to corporate marketing accounts, selling control of dialogue about any subject to sway public opinion, reddit gold, making the platform more ass.
Good points.