I was just thinking about that study the other day. I hypothesize the most well-informed people don’t want to be spoonfed news in video format, so they read (high-quality) news instead.
No need for it to be regurgitated again after that, so those readers would only watch news if it’s funny (like Colbert).
Pew did a survey a while back that showed viewers of The Daily Show and Colbert Report were the best informed about domestic and international affairs, so I don’t feel bad about getting my news through memes.
It turns out that when you add some levity to the absolute shit the world is going through it helps people pay attention
I was just thinking about that study the other day. I hypothesize the most well-informed people don’t want to be spoonfed news in video format, so they read (high-quality) news instead.
No need for it to be regurgitated again after that, so those readers would only watch news if it’s funny (like Colbert).
Plus if you don’t know what’s going on you don’t get the jokes.
John Stewart is returning for 1 Show a week for the election cycle so there is hope!