Our findings reveal widespread support for climate action. Notably, 69% of the global population expresses a willingness to contribute 1% of their personal income, 86% endorse pro-climate social norms and 89% demand intensified political action. Countries facing heightened vulnerability to climate change show a particularly high willingness to contribute. Despite these encouraging statistics, we document that the world is in a state of pluralistic ignorance, wherein individuals around the globe systematically underestimate the willingness of their fellow citizens to act.

This suggests that actions which provide social proof that large numbers of people are interested in action (eg: a mass march) are likely to spur further action.

    • @[email protected]
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      510 months ago

      Those who don’t aren’t the ones causing climate change, so what’s the point in asking their support?

        • JJROKCZ
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          410 months ago

          No they don’t, any nation on top of fossil fuels that refuses to export them will face invasion or a coup.