• redimk
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    1841 year ago

    I wonder if advertisers have been leaving Reddit and if so, how many? I’ve honestly never seen a social media website/company ask for advertisers like this tbh.

    I’m not a lot on social media to begin with, so I’m not sure.

    • @[email protected]
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      1181 year ago

      Well few days ago their valuation by I think Fidelity got cut from 10b to 5.5b. That should tell you something

    • @BURN
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      471 year ago

      I’ve heard unsubstantiated claims that traffic to the advertiser portal has dropped ~40% since the protests started

      • @Neighbourly
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        861 year ago

        I personally reached out to about a dozen advertisers, urging them to reconsider their marketing efforts on Reddit. After privatizing the subreddit I had moderated for 12 years, it seemed like the next logical step.

        • @Mormanade
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          341 year ago

          Damn that’s commitment, I respect the effort

          • @[email protected]
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            181 year ago

            This kind of actions give hope, and their impact shouldn’t be underestimated! Writing a personal message is one of those things that trigger the ‘authenticity’ all these marketeers have been conditioned to chase (and by chasing it can’t ever hope to hit)!

            First post, good vibes!

        • @[email protected]
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          31 year ago

          Great idea! I haven’t seen any others mentioning this in all the protest discussions I saw. Hopefully others did similarly, that seems like something that could really help.

    • Flying Squid
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      411 year ago

      I don’t see social media companies do this, I see billboard companies do this. On billboards that stay “please advertise on our billboard” for years.

      • @Supervivens
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        31 year ago

        There’s a difference though as a billboard is a physical spot that they are actively losing money on when not filled vs a random spot in your feed.

        • @[email protected]
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          61 year ago

          It’s still a spot that could be used by an actual ad. Of course, they have millions of those spots