- Wendy’s is walking back suggestions it will start surge-pricing burgers and fries.
- On an earnings call, the company’s CEO said it would begin experimenting with “features like dynamic pricing.”
- Wendy’s later said its dynamic pricing wouldn’t raise prices and would only offer discounts.
Wendy’s on Tuesday appeared to walk back comments from CEO Kirk Tanner that prompted widespread reports — and backlash — over the idea that the company would be introducing surge pricing for burgers and fries.
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They already did months ago in some locations. A Texas Double is now 3.19 instead of 1.79
At what time?
Do you really think I remember the exact time I attempted to buy a cheeseburger three months ago?
That’s what this topic is about though. They’re talking about changing menu prices depending on what time it is and how busy they are.
Kinda hard to know if that’s what it was. I left and never came back. They definitely weren’t busy.
Haha I’m just messing with you. Wendy’s said they were introducing surge pricing to change their prices throughout the day. So when you said you paid a lot for a burger, I was joking around asking about the time as if they already had it in place.
Might be this particular owner just got greedy, I think 😒