Heyo! I’m Afi, I have been working on Bespoke for the past 8 months. I have a good feeling about Bespoke and I think it can only reach it’s true potential if it’s only open source. My thoughts are below. Bespok’s ultimate goals are as follows: -To engage in personalized marketing -To be trusted, because we do personlization
When we mention personalization, it involves gathering extensive user data, such as their behavior, purchase history, and browsing preferences. We understand that handling such sensitive information might lead to concerns about intrusion into users’ privacy.
To establish trust in our system and demonstrate our transparent data collection practices, we have no choice but to open-source our software. By adopting an open-source approach, we can gain a competitive advantage in terms of trustworthiness and reliability.
Another crucial aspect of our long-term goal is to become a platform that facilitates data collection for any software operating on the internet. We aim to challenge the narratives surrounding companies like Facebook, TikTok, Google, etc., which have been criticized for exploiting user data to benefit advertisers. We believe that our approach can bring about a positive change, providing advertisers with an alternative platform where everything is conducted openly, instilling greater trust in the system among users.
I think the path forward towards the stated goals above is to start with a Mailchimp alternative. And eventually become the open source personlization marketing platform.
Hope you guys self host it today or sign up to check it out!
Don’t forget to give a star on github ⭐
Thanks for the reply, being able to see the data collected and then click delete is great. Does Bespoke keep all the data on its server and allows the customer to get aggregated results or does the customer get to download the raw data? If it’s the latter, the delete functionality becomes… less functional.
Unsolicited advice from internet nobody: I think it’s great to allow any kind of transparency in a very opaque industry, thanks for doing that. Since you don’t/can’t control the data usage after collection, I think leaning too hard into transparency and alluding to data sovereignty/privacy (by presenting yourself as an alternative to exploiting user data) might create unrealistic expectations (like it did for me). This is inviting unnecessary critique and distracting from your main message.
The features arnt implemented yet, I think users being able understand all the buckets they are put it, personas they are added as etc… would be helpulf compared to raw data! These features arent difficult to implement.
I dont think I’m digressing from my main message. My message is, we do personalized targetting, and users can see and delete and not be part of the targetting buckets etc. The way we do targetting and how the code is run is all open source! And you can also run the same software as a self hosted app with all the targetting features etc…