Ford Motor's U.S. sales jumped 10.5% last month compared to February 2023, led by increases in its hybrid and all-electric vehicles sales.

So I was led to believe that EVs were doing poorly a few headlines ago, but maybe its specific to Tesla?

The Detroit automaker Monday reported sales of 174,192 cars and trucks for February. The results included an 81% jump in EV sales and roughly 32% uptick in hybrid models. Sales of traditional internal combustion engines also increased, up 7.5% from the same month a year earlier.

+81% EV sales, mostly Mach-E and F150 Lightning. Hybrids are still doing great at +32% growth.

  • partial_accumenEnglish
    1•7 months ago

    My understanding is that the Mach-E wasn’t designed to be efficiently manufactured. It was quick response to the rising popularity of the Model Y, and the high margins Tesla was getting for the car. Lots of off-the-shelf parts used which may not be the best fit, but were quickly available. I imagine Ford also has quite a few pollution issues with most of its line up being big trucks, so any EVs it puts on the roads means fewer emissions credits they have to buy.

    A future refresh would likely cost much less to manufacture increasing Ford’s margin per unit.