• Pennomi
    link
    English
    379 months ago

    That being said, even the illusion that corporations support queer people increases the overall societal pressure to support it. It’s a sign that we won the culture war, definitively.

    • Ogmios
      link
      fedilink
      English
      30
      edit-2
      9 months ago

      It’s a sign that corporations think you’re more likely to give them money.

      • @DoYouNot
        link
        English
        249 months ago

        Both can be true.

        • Rentlar
          link
          fedilink
          English
          109 months ago

          AB InBev was a great example of this.. They tried some token transgensder appreciation marketing and faced backlash, then reversed it and faced more backlash. Trying for both but got neither in the end.

          Or in other words: “One in the hand is worth two in the Busch”.

    • @[email protected]OP
      link
      fedilink
      English
      99 months ago

      I posit the reverse: that some corporations choose to display tokenistic commodified support because overall social pressure exists to show support of some kind.

      • Pennomi
        link
        English
        39 months ago

        It’s both, escalating in a positive feedback loop. That’s how culture wars are won.

    • @[email protected]
      link
      fedilink
      English
      1
      edit-2
      9 months ago

      No, it absolutely isn’t.

      Almost half of the United States either hates LGTBQ+ people or has no problem supporting politicians who will promote anti-LGBTQ+ policies. I am genuinely boggled as to how you’ve come to the conclusion that you’ve won any kind of culture war, considering its absolutely still going on.

      Corporations use rainbow paint to cover their hideous and ghoulish faces while they siphon every last cent out of the people who aren’t shareholders. They are not your friends.