For clarity: This relates explicitly to UA not GA4. That doesn’t however mean that the current version is deemed GDPR compliant; that is likely something that a future investigation will decide.

Google claims that GA4 should be compliant, but at the same time they have also for years until a few days ago been providing a version of GA that wasn’t.

  • Chaotic Entropy
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    11 year ago

    In fairness, as a service, they were basically just handed a golden ticket.

    • ???
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      21 year ago

      True, and they are making lemonade for sure.

      But again, my issue is with sleezy advertisement for a ‘profitable open source’ product.