Sweden's data protection watchdog has issued a couple of fines in relation to exports of European users' data via Google Analytics.

For clarity: This relates explicitly to UA not GA4. That doesn’t however mean that the current version is deemed GDPR compliant; that is likely something that a future investigation will decide.

Google claims that GA4 should be compliant, but at the same time they have also for years until a few days ago been providing a version of GA that wasn’t.

  • ???English
    2•1 year ago

    True, and they are making lemonade for sure.

    But again, my issue is with sleezy advertisement for a ‘profitable open source’ product.