My take on this is no they don’t. As long as they are truthful they only report on the quality of the product and prevent many people of spending a lot of money from losing it by buying something that doesn’t work.
If your product is shit your company does not deserve to be shielded from the backlash, this is the core of (classic) capitalism after all.
The baseline of this entire discussion is that not all companies deserve to survive. You make a good product - you grow. You don’t make a good product - you adjust for the losses. There are no participation trophies there. Worst case scenario, someone will pick up on the same idea, and turn it into something actually good later on