EA has tried this before, with predictable results. In 2020, EA Sports UFC 4 included full-screen ads for the Amazon Prime series The Boys that would appear during ‘Replay’ moments. These were absent from the game when it launched, with EA introducing the ads about a month later, thereby preventing them from being highlighted in reviews. It wasn’t long before the backlash led to EA disabling the ads.

  • @sucricdrawkcab
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    88 months ago

    I was going to read all of this until I got to “provide some option to pay more and not have ads” . Zero chance this would ever end in a consumer friendly way after that first payment.

    • @Cheems
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      18 months ago

      Same, if you’ve already paid a premium for a “AAA” game. Paying more to no have ads is insane. I’ll just not play those games, thanks.