• @afk_strats
    link
    English
    44
    edit-2
    2 months ago

    I scrubbed the video for the better part of 40 minutes. Here’s the vibe. These points bounce off each other.

    1. AI everything. This is aimed at investors who don’t know shit about games other than it has labor cost. Nothing novel was shown or discussed other than broad strokes of concepts which we already know about.

    2. Sponsors and Ads everywhere. To remind us it’s EA

    3. Creating is bad business. EA wants:

    • to use AI, not artists
    • fleeting interactions, not deep experiences
    • sell platforms, not content
    • engage algorithmically

    They aspire to do to games what TikTok/Reels/Yt shorts did for video. Make it as easy to make a “game” (AI slop) as shooting a phone video. Let the algorithm bubble up addictive crap and get eyeballs on screens. Ads everywhere. Pay extra to make Iron Man a character in your 2-minute “game”

    This is a nightmare and I hope they fail

      • @Darkard
        link
        English
        12
        edit-2
        2 months ago

        With AI we can automate the updating of sports team rosters and release a new EA Sports title every 3 hours.

        • @gndagreborn
          link
          English
          22 months ago

          i can’t wait to play as mike truk

        • Sabata
          link
          fedilink
          English
          12 months ago

          Then they can’t charge $70 for the newest roster every year.

          • @beebarfbadger
            link
            English
            22 months ago

            Yes they can. Unless they charge 70 bucks for the base game every 3 hours now and every few minutes, they release a paid DLC with one (1) new added name.

            • Sabata
              link
              fedilink
              English
              22 months ago

              At that point just go “Pay Per Yard”.

    • @affiliate
      link
      English
      12 months ago

      another chicken and egg problem

  • @[email protected]
    link
    fedilink
    English
    182 months ago

    Their CEO looks like someone asked AI to make a business man. When your CEO looks like that, then your company is no longer capable of making good games.

  • @Skullgrid
    link
    English
    32 months ago

    It’s a games company, they should have been procedurally generating levels for something for about a decade now. Spelunky came out in 2008 (yes it wasn’t the first, but it’s around that time indie+proc gen was popular)