It seems that many popular mobile apps nowadays have their own design language. I like uniformity between my apps so I greatly respect when an app developer takes the care to design their app to follow their OS Human Interface Guidelines.
For example, apps like Apollo (and wefwef/Voyager for Lemmy) rose to popularity partly due to looking and feeling like native iOS app
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Yeah I think Google’s current thing is material design
Yep, that’s what their design language is called. It’s changed a lot over the years, but still kept the same name