I read a while back that the average Planet Fitness has 6,000 members. If you assume half are paying the minimum $10 and the other the “black card” $25, that means average revenue is around $1.5 million a year (counting annual fees). But it’s pretty obvious there’s no way any gym could accommodate 6,000 daily users.
What in the world. Do people really have a hard time dis-enrolling from gyms?
They make the vast majority of their money from memberships that aren’t used.
I read a while back that the average Planet Fitness has 6,000 members. If you assume half are paying the minimum $10 and the other the “black card” $25, that means average revenue is around $1.5 million a year (counting annual fees). But it’s pretty obvious there’s no way any gym could accommodate 6,000 daily users.