I’m old enough to remember when age verification bills were pitched as a way to ‘save the kids from porn’ and shield them from other vague dangers lurking in the digital world (like…“the transgender”). We have long cautioned about the dangers of these laws, and pointed out why they are likely to...
The laws around advertising are fucked to begin with but the headers SHOULD be used in advertising 100%
The minor flag would actually remove the LARGE gray area that platforms take advantage of to push harmful ADs and content to kids (Today they just get to play dumb)
This would actually create a framework to enforce existing advertising laws as well as data collection laws with regards to minors.
Examples: Minors should not see ads for holsters, knives, ammo, ED medications, Diet drugs, muscle building drugs, Alcohol, Tobacco products, Online Gambling
These are all things I have seen advertised on YouTube to me; Granted I am not a minor but I am also just using Youtube by going to the site with no account.
I can already see that being used for targeting children with specific ads on the internet.
The laws around advertising are fucked to begin with but the headers SHOULD be used in advertising 100%
The minor flag would actually remove the LARGE gray area that platforms take advantage of to push harmful ADs and content to kids (Today they just get to play dumb)
This would actually create a framework to enforce existing advertising laws as well as data collection laws with regards to minors.
Examples: Minors should not see ads for holsters, knives, ammo, ED medications, Diet drugs, muscle building drugs, Alcohol, Tobacco products, Online Gambling
These are all things I have seen advertised on YouTube to me; Granted I am not a minor but I am also just using Youtube by going to the site with no account.
If I was an advertiser for those products I’d be pissed that my ad dollars are going non targets anyway. So it would be a win win
Kids are the target of gambling ads because it conditions them into thinking it’s normal
I imagine other products see similar benefits
advertising some products to kids will probably make them future customers. tobacco/vape/gambling etc.