The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

  • @WookiEnglish
    6•1 year ago

    I will believe it when I see it. Next in news: BMW finds the line, decides to change tactics to a more critical function to charge rent