Unity Backpedals on Its Horrible Plan for Game Install Fees Amid Developer Backlash::Unity CEO John Riccitiello reportedly sold thousands of shares of stock in the weeks ahead of the fee announcement.
Unity Backpedals on Its Horrible Plan for Game Install Fees Amid Developer Backlash::Unity CEO John Riccitiello reportedly sold thousands of shares of stock in the weeks ahead of the fee announcement.
That’s step 0. They’ve already done it.
I don’t know whether you care about the specifics, but just in case you do…
Selling stock you own before a price drop isn’t selling short. Insider trading yes, but not selling short.
Selling short requires you borrow stock you don’t own and then sell it, with a promise to purchase it later. If you know a price drop is coming, then you make money on the fact that you’ve sold it at a higher price than you need to pay to purchase it.
The comment I was replying to said “sell/short”, either being strategies to protect yourself when you’ve got insider info that your company is about to hemorrhage money.