Please understandnim asking this question from a genuine place. I dont want the quora answer, i want the tech savvy, security expert minds of my fellow lemmings. If thats ok?

What happens to this data? What can/do they do with it? and why are so many people concerned about google tracking them?

Do i as an average user need to be concerned?

If so, What sorts of things can i do to avoid being tracked? Preferably without too much comprimise.

  • @[email protected]
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    11111 months ago

    People don’t realize how much data is collected, how it’s analyzed to determine things about you, and how it’s given out to nearly anyone. Here are some concerning examples that hopefully speak for themselves.

    Data from fitness app Strava was used to locate secret US military bases in Afghanistan and Iraq by some random guy on Twitter. He did this by pointing out people running in squares in the middle of the desert. Imagine what America’s enemies could do with this information that this company will sell to anyone.

    Ad company Xandr allows you to target audiences with labels like “Recently purchased a pregnancy test”, “Has a large gambling debt”, and “Has depression”. Once again, this is freely available for anyone to purchase. These tracking companies find out things that are very personal to you and then sell that info to people who might not have your best interests in mind.

    Last but not least. Governments and law enforcement can access this information at any time for any purpose. Do you really want the government and police agencies to have a database of people grouped by their religious and political beliefs or their sexual orientation?

    Hopefully you can see why the information being collected and given out to anyone is concerning. As to how to avoid it, I’m not sure there is any way besides government regulation. Maybe someone else has some answers!

    • @tpihkal
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      1211 months ago

      I just don’t use the internet, can’t track me if I ain’t on it!

      • @foggy
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        3511 months ago

        If your friends have Facebook, and they share contacts on their phone, and they communicate with you Facebook has a shadow profile for your phone number. They still track you even without the app or an account.

        • TrenchcoatFullOfBats
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          1711 months ago

          Joke’s on Facebook, all my friends are either Amish or live in anarcho-syndicalist communes

          (Rumspringa can be a problem tho)

          • @Adulated_Aspersion
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            311 months ago

            You’re fooling yourself. We’re living in a dictatorship. A self-perpetuating autocracy in which the working classes…

        • @tpihkal
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          111 months ago

          The only Facebook I use is a telephone book!

        • snownyte
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          14 months ago

          You’re not even safe from deleting your account.

          You delete your account, come back with a new one to find that the suggested people are people you once had as friends or looked at.

          Gee, wonder how they know that? /s

      • @Rhoeri
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        511 months ago

        …. They said, on the internet.

      • slazer2au
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        411 months ago

        Oh you sweet summer child. You have no idea how much tracking goes on.

    • @Professorozone
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      211 months ago

      I watch a YouTube channel called The Hated One. He explains a lot about how to stay safe on the net. Unfortunately, it doesn’t sound like it’s possible to be completely safe and to be even a little bit safe is a HUGE PITA.

      • Meowing Thing
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        211 months ago

        I remember reading something about a guy that went so hard at being anonymous that the FBI almost arrested him since it looked like he was doing something criminal to want all this anonimity.

        I couldn’t find the source now

    • @Kerandir
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      011 months ago

      Interesting, where can I buy the info? Maybe I find something on my boss…