It seems like if what you’re showing is what you understand they find appealing and fun, then surely that’s what should be in the game. You give them that.

But instead, you give them something else that is unrelated to what they’ve seen on the ad? A gem matching candy crush clone they’ve seen a thousand times?

How is that model working? How is that holding up as a marketing technique???

  • Queen HawlSera
    link
    fedilink
    English
    879 months ago

    Just fucking get “Yeah You Want Those Games” on Steam.

    Btw, I love the ones where they actively acknowledge that many of the ads are fake “Why does everyone say this game is fake? I’m playing it right now.” or “See, we’re going to walk through the game in order to prove it’s real…” proceeds to make overly generic commentary that proves nothing

    And I find it amusing this game Envoy: The King’s Return has been a puzzle game and an RTS, and it seems the voice over keeps getting confused… because after the generic voice over for Envoy sometimes says “Let the battle begin!”, after showing it as a puzzle game.

    • @[email protected]
      link
      fedilink
      409 months ago

      I forget the game but there was one ad that specifically said, “Don’t you hate those fake ads? Well we’ll show you what our game is really like!” I was so amazed that I downloaded the game even though it didn’t appeal to me… their ad was also fake.

      I get that Google Play is “whatever goes” but it’s fucking embarrassing that Apple doesn’t police their store - they’re certainly being paid more than enough money to do it.

      • Queen HawlSera
        link
        fedilink
        English
        13
        edit-2
        9 months ago

        The most devious format is when they show a “clip” from a “totally real youtuber’s very real games people say are fake, but aren’t” series

        Protip: The harder someone tries to convince you something isn’t the case, the more likely that it is. Lemme put it like this. Would you trust a restaurant that felt the need to put up a sign saying “We do NOT jack off into the clam chowder!”, no?

      • @[email protected]
        link
        fedilink
        89 months ago

        embarrassing that Apple doesn’t police their store -

        Isn’t it the ads that you want to be policed? Or are the screenshots in the Play Store and App Store also misleading?

          • @[email protected]
            link
            fedilink
            English
            69 months ago

            How is apple supposed to keep track of ads displayed within other apps and platforms, though?

            • Jojo
              link
              fedilink
              69 months ago

              I mean, if nothing else, user reports and reviews, followed by a trivially short investigation?

              • @Ottomateeverything
                link
                19 months ago

                Firstly, this is easier said than done.

                User reports are a dangerous step to take, because once they prove they do it, any company can just review bot their competition claiming it’s fake.

                They could technically police their own ad networks, but most of these networks are not Apple’s so they can’t. They’d have to just hire people to go play games to get ads to click on to then take down games.

                And then what’s the point? Apple is just money chasing like every other company, and most of the huge game companies do this. They’d be shooting themselves in the foot and hurting their own revenue. As much as they like to tout that they protect users, that’s something they like to say because it serves them. At the end of the day, their own best interests are far more important to them.

    • @Psythik
      link
      -79 months ago

      deleted by creator

      • @calcopiritus
        link
        99 months ago

        Because you can’t play steam games on the phone. Pretty easy to understand.

        • @Psythik
          link
          -29 months ago

          This is why we have computers.

          • @calcopiritus
            link
            29 months ago

            Even for someone that doesn’t leave their basement, can’t use the computer in bed.

      • @MufinMcFlufin
        link
        29 months ago

        Because my phone is a lot easier to carry in my pocket while I’m out doing errands than my gaming desktop. Or a steam deck.

      • Queen HawlSera
        link
        fedilink
        English
        19 months ago

        I don’t have my fucking Doom Eternal or even my Lego Batman off of my Steam Account when I’m at work pretending to have diarrhea to get a minute to myself.