But of course we all know that the big manufacturers don’t do this not because they can’t but because they don’t want to. Planned obsolescence is still very much the name of the game, despite all the bullshit they spout about sustainability.
But of course we all know that the big manufacturers don’t do this not because they can’t but because they don’t want to. Planned obsolescence is still very much the name of the game, despite all the bullshit they spout about sustainability.
It’s called feel-good marketing. Similar to organic veggies or ethical coffee from Starbucks.
I don’t know about Starbucks or Big Organic Veggie, but Fairphone publishes annual reports on sustainability and life quality of their workers.
Of course, that’s part of the marketing idea. Starbucks (and many others with feel-good marketing) did the exact same, until it leaks that it wasn’t quite the truth.
It’s not for nothing that Fairphone is guilt-tripping in rich countries ;) But still exploiting poor countries.
And downvote me what you want. It doesn’t make you immune for cheap marketing tricks. People with a Fairphone are the same kind of people who brag about how their cup of Starbucks saved a life, stepped right into the trickery.