They gambled that the additional ad revenue they’d be able to bring in with a sanitized web site would be greater than the revenue lost from some of their userbase leaving the site. It was a bad gamble.
It’s the porn paridox. Porn gets users. Advertisers pay per user… but won’t pay anything if there’s porn. Users without advertisers or subscription costs are worthless.
All of you who were making a fuss over Threads had better act the same way about this - after all, it’s Verizon.
No, Verizon does not own Tumblr. Verizon sold Tumblr to Automattic, the owner of WordPress.com, in August 2019
I don’t understand the logic. Verizon buys tumblr, knowing it has porn, knowing porn is what makes it popular.
Kills porn.
Kills the valuation of the brand
Sells for far less than they bought it for.
Explain please.
They gambled that the additional ad revenue they’d be able to bring in with a sanitized web site would be greater than the revenue lost from some of their userbase leaving the site. It was a bad gamble.
Skill issue
It’s the porn paridox. Porn gets users. Advertisers pay per user… but won’t pay anything if there’s porn. Users without advertisers or subscription costs are worthless.
Wait wasn’t it yahoo that initially killed the porn?
This all sounds like the Tenacious D song about trying to kill Rock & Roll
The porn will strike you down with a vicious blow!
Good ‘ol Cunnigham’s Law
Oh. So it depends on your position on WPEngine instead.
depends on whether matt mullenweg knows you exist
also i’ve only just realized why he named the company auto-matt-ic oh my god
Verizon sold Tumblr to WordPress in 2019