Sunshine (she/her)M to

veganEnglish • 3 months ago

Beyond Meat CEO says a smear campaign almost killed his business. Here’s how he’s fighting back

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Beyond Meat CEO says a smear campaign almost killed his business. Here’s how he’s fighting back

Sunshine (she/her)M to

veganEnglish • 3 months ago

How a campaign attacking plant-based meat led to a Beyond reformulation

“We reacted by looking inward and asking, ‘How do we make this product unassailable from a health perspective?’” says Beyond Meat CEO Ethan Brown.

Chat

@feedum_sneedson
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English
5•3 months ago
Very hard to trust that face, though.
- Clay_pidgin
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  fedilink
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  10•3 months ago
  How can he claim to be a vegan if he’s demonstrably made of meat!?
- capital
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  2•3 months ago
  Why?
  - @feedum_sneedson
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    4•3 months ago
    the noble art of phrenology
  - @[email protected]
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    fedilink
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    -2•3 months ago
    He got them Soong android eyes
    - @essell
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      1•3 months ago
      Yeah, they’re way too close together to trust his meat company 😏

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