Summary

In 2024, conservative-leaning online spaces emphasizing traditional masculinity gained mainstream influence, driven by figures like Joe Rogan and trends like the “tradwife” movement.

Platforms like X, under Elon Musk’s ownership, became hubs for anti-“woke” sentiment, while podcasting further amplified right-wing ideas.

This cultural shift mirrored Trump’s election victory and reflected backlash against progressive gender norms.

Though some view these spaces as promoting traditional values, critics warn of growing misogyny and radicalization in the “manosphere.”

The rise of such spaces highlights deepening political polarization online.

    • Lemminary
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      4 hours ago

      Hawk tuah (/ˌhɔːk ˈtuːə/ ⓘ HAWK TOO-ə)[a] is an internet meme originating from a viral YouTube video posted in 2024. During a street interview, Haliey Welch used the catchphrase hawk tuah, an onomatopoeia for spitting or expectoration on a penis during oral sex, specifically, fellatio.

      https://en.wikipedia.org/wiki/Hawk_tuah

      • Zagorath
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        225 minutes ago

        Haliey Welch

        Did her parents spell her name wrong on the birth certificate and then just run with it?

  • @[email protected]
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    3014 hours ago

    I don’t understand what hawk tuah has to do with this but I haven’t listened to her podcast. Is she pushing right wing ideas or something?

    • @[email protected]
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      2114 hours ago

      Wikipedia says she’s from Tennessee. That’s the only thing that hinted at conservatism that I’ve seen

      • @[email protected]
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        99 hours ago

        Apparently she got involved in a big crypto scam or something too. Not sure if that makes her explicitly right wing though.

        • @[email protected]
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          34 hours ago

          Memecoins aren’t a scam. You can’t say that someone who is selling dog shit is scamming people when they tell you that its dog shit.

      • @[email protected]
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        2514 hours ago

        Yeah it seems like an unrelated thing that the author is trying to force to fit the trend their article is about.

        • @Raiderkev
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          611 hours ago

          I mean, she ran a crypto rug pull. If I had to guess…

  • @[email protected]
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    1713 hours ago

    The far right has been there from the jump. The KKK used to pull armored truck heists and use the proceeds to buy computers so they could collaborate on the early internet.

  • @givesomefucks
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    15319 hours ago

    If they think this started in 2024 the author is wildly behind the curve…

    Bannon got involved with WoW gold farming as a money making scheme 20 years ago, and he commented on how impressionable young kids in videogames are, and how they could be influenced in games to agree with conservatives.

    Which led to GamerGate.

    Like…

    It’s good they finally realized it’s happening, but I doubt they have any insights since they still don’t understand

    • @ccunning
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      6419 hours ago

      Gamergate is precisely when I noticed the start.

      Even then it was peripheral to my interests so I was slow to realize its significance.

      I was today years old when I found out Bannon was involved but am 0% surprised to find out. In fact it makes it all make more sense.

      • @givesomefucks
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        5518 hours ago

        Here’s a decent article:

        https://nymag.com/intelligencer/2017/07/steve-bannon-world-of-warcraft-gold-farming.html

        But the craziest part is what got Bannon the money to farm WoW gold, was he got a good chunk of Seinfeld syndication rights.

        He used that money for the gold grift, then after finding:

        What Bannon found was a world “populated by millions of intense young men” who may have been socially maladroit, but were “smart, focused, relatively wealthy, and highly motivated about issues that mattered to them.” While these were the same players who destroyed IGE’s business model, Bannon saw something he could use. “These guys,” said Bannon, “these rootless, white males, had monster power. It was the pre-Reddit.”

        He then took that money. And that knowledge about that group to:

        Bannon would go on to aggressively court this audience when brought on to help Andrew Breitbart build out his ultra-right-wing news-and-entertainment site. It was Bannon who hired Milo Yiannopoulos, recognizing him as someone who could whip up disaffected gamers. (Indeed, Yiannopoulos — who previously had no interest in gaming — rode Gamergate and its attendant rage to fame and page views.)

        So basically we could blame trump and everything fucked up on Larry David, and while I’m not a fan of Curb, I feel like I’ve seen enough that Larry would find the humor in it.

        The important part though. Is the far right are actually doing the groundwork and trying to get the youth on their side, and have been for decades. Dems just don’t do that as a party.

        Bill and Obama had amazing youth outreach, and they easily served two terms despite not delivering on campaign promises.

        Biden and Hillary didn’t really put effort into the youth, and we don’t really have a large political machine that runs constantly, just huge pushes every four years of “vote for me or they’ll win!”.

        People who are surprised with recent elections are just looking at too small of a timescale.

        It’s why I’m so hyped for the chance of Ben Wikler for DNC chair, he understands all that stuff and wants to turn the DNC into something that’s constantly running and working instead of a mad push every four years where no matter how much is raised, the party always ends up bankrupt the day after an election.

        We need long term planning and strategy, not treating every election like nothing else matter.

        Dems focus on the battle, Republicans focus on the war. And that’s why they keep winning despite most Americans disagreeing with them.

    • @Xbeam
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      919 hours ago

      They passively call out that it’s been building for years, but give no real history. Seems to me like they were more trying to say how mainstream it’s become. Gamer gate is important to how we got here, but not that widely known about, even when it happened. Everyone knows Joe Rogan.

      Either way, larger news outlets like NBC reporting on this is a good thing, even if they are a little late to the party.

      • @givesomefucks
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        818 hours ago

        Seems to me like they were more trying to say how mainstream it’s become.

        Why things happened is often more important than just knowing something happened.

        Doubly so when we’re talking about fighting fascism.

        It’s mainstream now with people in their 20s, because their entire life online, conservatives have been influencing them in minor ways to groom them.

        We can’t just copy the mainstream like Rogan and expect it to work, because the reason that works is decades of prep.

        And we already have a decent amount of progressive streamers/podcasters/whatever. And progressive policy has that groundwork and its actual grassroots not AstroTurf.

        But the party refuses to embrace it, even tho it already exists and people want it.

        They want the passion and votes progressive policy gets them, but they don’t want to actually follow thru.

        The issue is “moderate” policy isn’t something people get excited about, but the party won’t drop “moderate” policy because their hooked on corpo donations.

        • @Xbeam
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          417 hours ago

          I agree with what you are saying. I just thought of the article as more of an entry point. It’s not aimed at you. You obviously know what the manoshpere is and have taken the time to learn more.

          The article seems like a good starting point for those who don’t know. Hopefully, the parents of preteens who have never heard of the manoshpere will pick this up, start learning what it is their kids have been listening to, and put a stop to it.

  • Flying Squid
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    5119 hours ago

    I honestly feel bad for that woman’s journey regardless of her politics. She got famous for being open about her sexuality, and then a bunch of old men like Bill Maher slobbered all over her, and then she got suckered in to sponsoring a crypto scam that she obviously had no understanding of, and now she’s facing potential legal trouble for it.

    She’s basically been taken advantage of every step of the way because she’s apparently not especially savvy enough to figure that out and really the only reason is that she’s conventionally attractive and frankly sexual. For the Bill Mahers and crypto bros, that was enough to exploit her in every way they could.

    • kn0wmad1c
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      2415 hours ago

      At some point, you need to hold the figurehead accountable for the scam so that other potential future figureheads will know to do some research before putting their name on illegal shit.

      • Flying Squid
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        -115 hours ago

        I already said if there is found reason to try her for her contribution to the crypto scam, that should happen.

        • kn0wmad1c
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          714 hours ago

          I know. I’m saying that her attaching her name to it and endorsing it should be enough of a reason.

          • Flying Squid
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            11 hours ago

            Okay, well I’m not a lawyer so I can’t say if that is enough of a reason, but if it is, so be it. That doesn’t change my empathy toward her.

            (I’m not sure why so many people here think “I feel sorry for her” and “she should get tried for her crimes” can’t both be thoughts someone holds without any contradiction.)

    • Destide
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      5518 hours ago

      She’s a grown adult I’d be with you, but she was defending the coin pretty hard in that Coffeezilla segment, she took advantage of the 15 mins as much as possible and in a lot of ways succeeded. If she didn’t know what crypto was and what happens when influencers get involved with it, she shouldn’t have exposed her fans to it, but she saw the bag and went ahead.

      • Flying Squid
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        1918 hours ago

        Because, like so many other Americans, she was taught to grab on to that brass ring and don’t let go if people notice you. I don’t blame her for that either.

        I’m not suggesting she isn’t still responsible for her actions, and if she is charged in the crypto scam, so be it… but I still feel bad for her.

        • @[email protected]
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          1418 hours ago

          Your first paragraph feels an awful lot like you are suggesting she isn’t responsible for her actions.

          • Flying Squid
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            17 hours ago

            My second paragraph should have led you to the opposite conclusion.

            I can pity someone and not blame them for what they did but still feel they should be responsible for their actions when they are bad actions.

            • doctorskull
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              615 hours ago

              Empathy is in extremely short supply these days, at least online.

    • @[email protected]
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      818 hours ago

      running crypto scam in fourth year of our lord covid? she should have know better, could have learned about it at any point during last eight years or so. if it’s something she had no idea about maybe she shouldn’t do it in the first place. she had these 5 min of cringey fame and used it all on grifting

      • Flying Squid
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        -1118 hours ago

        You’re essentially blaming a person who isn’t very bright for not being very bright. I hope you realize that.

        • @[email protected]
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          616 hours ago

          if you don’t know what are you doing, maybe you shouldn’t until you know, or at least do a double take

          • Flying Squid
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            -1016 hours ago

            Again, you’re blaming someone who isn’t very bright for not being very bright.

            Half of humanity is of below average intelligence.

            • @[email protected]
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              615 hours ago

              shoulda talked tuah lawyer, reinventing 100 year old crimes doesn’t come with a get free out of jail card if you think you’ve figured it out for the first time

              • Flying Squid
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                -315 hours ago

                I already said that if she is found to be liable for her part in the crypto scam, she should be tried for it.

                Is the concept of feeling pity for someone even if they commit a crime so foreign to so many people here?

                • @[email protected]
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                  415 hours ago

                  cryptobros (gender nonspecific) burn our collective future for a quick buck, why tf should feel anyone feel pity for them

            • @GrammarPolice
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              12 hours ago

              You’re getting downvoted, but you’re speaking straight facts. The average Lemming is smug about their perceived above average intelligence and believes anyone below that to be deserving of less. The comment you responded to gives off “If you’re homeless just rent a house” vibes.

              Speak your truth brother 🗣️

              • @[email protected]
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                29 hours ago

                Seems like calling her not very bright WAS an average lemming being smug about their perceived intelligence.

              • Flying Squid
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                -211 hours ago

                It really bothers me that many people here seem to think that either not being smart or committing crimes means no one should feel bad for you for any reason.

                It’s the sort of total lack of recognition of humanity I have come to expect from the right, but it seems to be spilling over.

                • @GrammarPolice
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                  111 hours ago

                  Unfortunately this isn’t a partisan thing. Dispassionate people exist on both sides of the spectrum. You’d at least think the left would be more considerate about this issue though

        • Masterbaexunn
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          316 hours ago

          Don’t need to be very bright to agree to x amount of money in exchange for putting your name on something

          • Flying Squid
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            116 hours ago

            And yet people get scammed every single day in just that manner.

            • Masterbaexunn
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              416 hours ago

              Tbh isn’t all memecoin a scam? There’s potential to make money sure, but only if you’re an insider.

    • @glimse
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      4417 hours ago

      Being unaware of popular culture isn’t a badge of honor. There’s nothing wrong with not knowing what Hawk Tuah is but don’t pat yourself on the back for it lol

        • @MegaUltraChicken
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          110 hours ago

          I just find the different humor of each generation really interesting. I also love using “Ohio” as a pejorative descriptor.

          • @aesthelete
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            28 hours ago

            Last night I said that Pennsylvania is like a slightly less Ohio Ohio and it amused people.

      • @[email protected]
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        -1113 hours ago

        Being unaware of popular culture isn’t a badge of honor.

        It can be, but Hawk Tuah isn’t popular culture. They are part of a political culture and they shouldn’t be proud of being ignorant about.

        Not knowing about Skibidi is fine, as it’s a senseless new fad that doesn’t set out to change public policy and/or views. Not knowing about Hawk Tuah isn’t on the same level as being ignorant of it can be a very bad thing due to its attempts at subverting public policy and views.

        • @glimse
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          1015 hours ago

          No. I’m telling you you’re reading the situation wrong if you think not knowing what Hawk Tuah is means you’re “doing something right”

          Being aware of a cultural phenomenon, however fleeting it is, does not mean you’re doing something wrong. So maybe step down off that high horse.

          • @[email protected]
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            415 hours ago

            But it does mean I’m doing something right, as not knowing about things like this is exactly what I aim for. Not knowing what “Hawk Tuah” is means I’ve successfully excluded the kinds of things from my media diet that I intended to avoid. I’m not making any universal moral judgments here - these are my values. You’re free to value different things, but don’t waste your time telling me I’m valuing the wrong ones.

            • @glimse
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              814 hours ago

              What you’re saying is you’d think less of yourself if someone in the circles you run in exposed you to a simple piece of information?

              “Hawk Tuah” is how a girl described spitting on a dick in a stupid viral video. She used her 15 minutes of fame to promote a crypto scam.

              Now you know…tragic.

              That’s why I’m saying it’s stupid to be proud of not knowing. You’re exposed to pop culture at random.

              • @[email protected]
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                -313 hours ago

                What you’re saying is you’d think less of yourself if someone in the circles you run in exposed you to a simple piece of information?

                That’s not even remotely what I’m saying.

                • @glimse
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                  613 hours ago

                  Did you not say you place value on not knowing? Now that you know, you must have less value than before…

            • @[email protected]
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              513 hours ago

              How do you know it’s something you’d want to avoid if you have no idea what it is? If you know it’s something to avoid, then wouldn’t you have to know what it is?

              • @Beetschnapps
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                -310 hours ago

                Take this at its most extreme.

                So, for instance, I have to watch scat porn to avoid it? I don’t have permission from you to say I want to avoid watching people eating shit until I’ve personally watched people eating shit regardless of my preference?

                You understand how stupid you sound?

                • @[email protected]
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                  310 hours ago

                  What does having my permission have to do with anything? I’m assuming many people who haven’t watched scat porn knows what it is. The person I replied to claims to have no idea what hawk tuah is. You should try to do better understanding the context of the previous discussion before you feel the need to say anyone else sounds stupid

              • @[email protected]
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                -113 hours ago

                It’s not this specific thing I try to avoid. It’s this category of things. The vast vajority of it I’m not interested in so if I lose few gems with it then that’s a price I’m willing to know. By definition it cannot bother me when I don’t even know what I’m missing.

            • @[email protected]
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              214 hours ago

              I feel they respect the fact you keep these things out of your life, but as an outside voice, your original comment read similar to the classic “I don’t have a tv in my house.” I’m glad you clarified!

      • @madcaesar
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        -916 hours ago

        It is though. There’s a finite amount of things you can know in life. Knowing anything else will be more useful.

        • @glimse
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          1016 hours ago

          This and the comment I replied to remind me of thinking I was so cool as a teenager for not listening to popular music.

          In other words, both comments wear fedoras

          • @TrickDacy
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            -215 hours ago

            This comment is a ruler on the back of the hand

            • @glimse
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              -114 hours ago

              No, it’s the guy telling the preacher on the street corner that his “REPENT NOW” sign is really corny

              • @TrickDacy
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                113 hours ago

                More than a little bit dramatic, I would say. I would translate their intent to “anyone else like not knowing about this shit?”

          • @madcaesar
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            -616 hours ago

            That seems like a you problem, bud.

            Knowing nonsense vs knowing useful info, I’ll pick useful any day of the week. But, you do you.

            • @glimse
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              216 hours ago

              You might not hear it (because it’s not useful info!) but everyone in the world is clapping and cheering for you :)

              A new level of cool has finally been achieved!

            • @AbidanYre
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              114 hours ago

              Tai Lopez in training over here.

        • @[email protected]
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          -716 hours ago

          Exactly. There’s a limited amount of things I can pay attention over the week. The fact that I don’t know about some completely trivial cultural thing means I’ve paid attention to something else instead. That something else may very well be equally trivial but it also might not.

          • @glimse
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            315 hours ago

            You say you agree but then you kind of admit it’s a bullshit premise…

            That something else may very well be equally trivial but it also might not.

            Therefore there is no shame in knowing something trivial and no pride in not knowing that specific trivial thing.

  • Optional
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    717 hours ago

    What a scoop NBC!

    Hey have you checked out this whole hydroxychloriquine thing? I think there’s something to that! Check it out NBC!

    • @[email protected]
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      17 hours ago

      Joe rogan the conservative who was and is a strong supporter of bernie sanders Donald Trump, Elon Musk, Alex Jones, and Jordan Peterson? That joe?

      Fixed it for you.

      His “support” for Bernie was only ever performative and opportunistic.

      He’s VERY far from the “Not me, us” mindset that is the basis on which Bernie has built his entire political ideology.

      • @[email protected]
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        Literally every celebrity, news anchor, commentator is performative and opportunistic. That’s how you get ahead in that world.

        I can already see the responses:

        “But not the ones that I agree with tho!!”

        • @[email protected]
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          19 hours ago

          Literally every celebrity, news anchor, commentator is performative and opportunistic.

          Literally every PERSON is. It varies widely from person to person and situation to situation and by degree, though.

          • Some people will support a political candidate only because they believe in their policies.

          • Some people will support a political candidate mostly because of political ideology and ideas but also because it makes them look good or otherwise benefits them

          • With some, it’s about equal

          • Some are mostly in it for themselves but also a little because they honestly believe

          • Some are in it ONLY for how it makes them look/what opportunities it gives them.

          Rogan’s “support” was strictly of the latter kind. He was in it for the anti-establishment cred, the attention, and the increase in listeners his masturbatory podcast got as a result.

          Did OTHER people, including famous people, also belong to other categories than the first one? Of course!

          That’s irrelevant, though, since we’re talking about the fact that the walking public awareness campaign for the side effects of being hit in the head too many times known as Joe Rogan was feeling himself, not the Bern.

    • @Bonesince1997
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      Saying you support someone but then going on to act in many ways that that person finds detestable doesn’t seem like the best support. Maybe someone’s politics and throwing their support only has to be about helping other people better their situation by way of them also supporting the same person, making use of your endorsement. But, to be Joe Rogan and also say you support Bernie seems like a wild contradiction! I’ll admit I’m not really a Rogan follower, so maybe somebody will correct me, but he doesn’t seem like he walks the walk.

      • TimeSquirrel
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        1417 hours ago

        He turned the whole “whoa dude” stoner stereotype into a career. He’s amused by any idea that sounds good on the surface. He’s not that deep.

    • Masterbaexunn
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      316 hours ago

      Looks like Bernie last ran in 2020. How is your statement even remotely relevant now?